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Playbook Raises $3m To Help Fitness Instructors Monetize Through Remote Workouts

June 4, 2021
Bill Kimball

playbook app

We are here to help you along the way to build up your channel and bring in more cash. We know how hard you work for subscribers and we want to make sure you know that no one can take them. Anyone who signs up directly through your app link is your subscriber for the life of their subscription. It doesn’t cost you to become a creator on Playbook — no upfront, management, or hidden fees. For each subscription you get, you receive 80% of the revenue (minus 3% credit card processing fees).

Marketplace investors and operators are going to buy into your thesis more quickly than a non-marketplace investor/operator. They can relate to your thought process and approach which means they’re more likely to get involved. We take a small backend revenue share of the consumer’s subscription. (You have to come into Peloton’s studio to film for example). Creators can create content anywhere they want in the world, on their terms and they own the content. AlleyWatch caught up with CEOJeff Krahel to learn more about Playbook, the company’s recent funding, and future plans to build the Patreon for fitness content. There are no contracts or requirements for how much you should post as a creator on the app.

playbook app

Great apps cost hundreds of thousands of dollars to not only start, but also to maintain. You will likely have to sacrifice user experience and design aspects just to get the app up and running. Then, you’ll have to do it all — fix bugs, customer support, invest your time and money to make updates, etc. 99% of fitness platforms lock you and your content up for life. Most also just hand you the technology and say ‘good luck’. We are a creator-first company — everything we do is to help you succeed. Turn your fitness videos into an online subscription business.

What Can I Offer My Fans On Playbook?

As such, we enable a broad range of creators to use Playbook. We are working to build more self-help materials for all of the apps available to NHSBCA members. A quick overview of the Whiteboard app navigation and user interface using an example playbook.

  • The quarantine has revitalized at-home fitness with the thought of going to the gym several months away.
  • Most also just hand you the technology and say ‘good luck’.
  • Seamlessly create and post workouts, engage with your community, and track your performance — all through our app.
  • Create one playbook with up to 3 offensive & defensive plays.
  • To print playbooks you’ll need to send them from Playmaker to a computer with a printer.
  • Organize your plays for instant access to the right play for any situation.

The quarantine has revitalized at-home fitness with the thought of going to the gym several months away. The app has more than 150 trainers and includes high-profile, celebrity trainers like Don Saladino and Boss Everline . Consumers can access fresh, original workouts and content from their favorite instructors for a single cost without having to go to hundreds of disparate channels. Playbook is a mobile marketplace where instructors in health, fitness, and athletics upload their content and generate significant revenue.

Have your full playbook at your fingertips & add new plays whenever inspiration strikes. Name your plays & assign them to any of our pre-defined play categories for instant access. Choose from 35 high quality mascot photos for your playbook cover. Create one playbook with up to 3 offensive & defensive plays. Try to be as creative as possible with cutting costs, new customers, and discussions with investors. There is opportunity out there and persistence pays.

Your Playbook subscription will automatically renew unless turned off in your iTunes Account Settings at least 24 hours before current period ends. You can go to your iTunes Account settings to manage your subscription and turn off auto-renew. Your iTunes Account will be charged when the purchase is confirmed. If you subscribe before your free trial ends, the rest of your free trial period will be forfeited as soon as your purchase is confirmed. Earn income doing what you do best — creating content. We have built everything with you, and your success, in mind. We give you the best-in-class technology so you can give your fans everything they need.

Beginning with an empty playbook file, this video shows you how to create your first book, chapter, and animated play. A quick overview of the NHSBCA Playbook app navigation and user interface using an example playbook. To print playbooks you’ll need to send them from Playmaker to a computer with a printer.

Learn how to easily draw hard-cuts, adjust timing, create smooth DHOs, and add notes. Organize your plays for instant access to the right play for any situation.

With Family Sharing set up, up to six family members can use this app. Location This app may use your location even when it isn’t open, which can decrease battery life. , indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Playbook Raises $3m To Help Fitness Instructors Monetize Through Remote Workouts

You don’t want a DVD (a video filmed 14 months ago you’re forced to watch on repeat). Like social media, you want fresh authentic content and community engagement directly from the source . AppAdvice does not own this application and only provides images and links contained in the iTunes Search API, to help our users find the best apps to download. If you are the developer of this app and would like your information removed, please send a request to and your information will be removed. You’ll know you’ve been accepted because you will get a welcome email from us with all the information you need to get started. We’ll work with you to make sure your app is set up for launch. When you partner with Playbook, we handle the logistics.

playbook app

Just in the US consumers spend $30B on gym memberships and $10B on personal training. You’re stepping into those two categories of consumer spending. Tell us about the product or service that Playbook offers. Pleaseupgrade your browser to improve your experience.

Who Uses Playbook?

As part of a bonus offering, all subscribers get access the full Playbook platform. Playbook provides creators with the opportunity to build and grow their own subscription business. Fans get an all-access pass to a curated health and wellness experience without the price tag. Unlike other fitness platforms, Playbook creators earn 80% of each subscription and own 100% of their content. Seamlessly create and post workouts, engage with your community, and track your performance — all through our app. Playbook is free to download and includes a 7-day free trial period to unlock access to the entire platform, including all trainers, workouts, programs and videos.

Sign up to our newsletter for exciting news, product releases and special offers from the Liforme Team. My playbook will always speak loudly to the beginners.

Share & Print Playbooks

However, the more you post and the more value you provide on your channel, the more subscribers you will gain. We provide recommendations for posting in our training materials to help optimize your business. You’ll share your background with us and let us know why you would be a great addition to the platform. Playbook is a leader in the health and wellness space.

Perfect for organizing scout team playbooks or for coaches who have multiple teams. Quickly distribute playbooks to your coaches and players for importing into Playmaker. To deliver the best experience for our users on both sides of the marketplace. As a consumer, especially the younger consumer, you want to emotionally connect with and have content from our favorite instructors.

playbook app

We welcome all creators with a passion for health. Athletes, trainers, yogis, influencers, and so much more. I share my weekly workouts and programs in video format on the Playbook App. You can join me from just $8.33 per month and I can’t wait to sweat with you. To share playbooks between devices, import shared playbooks & send PDF playbooks you’ll need to have an internet connection, the Pro upgrade and a Playmaker Account. A key lesson I learned, especially in the early innings with little traction, is to focus on investors who have industry and operational experience.

We give you a fantastic, functional app to start with the latest technology. We consistently make improvements based on your feedback, help you design your channel, and provide you with all the materials you need to succeed. Plus, you get to keep 80% of the revenue (minus 3% credit card processing fees).

There are creators on Playbook making over $1 million a year. The success you have, and the money you make, is all dependent on you — you get out what you put in.